E-Newsletter: Arbor Solutions
Redesign a newsletter, optimizing it for mobile devices.
- Newsletter Design
- HTML Email Template
Building a Better Newsletter
Arbor Solutions was looking for a small redesign of their newsletter – an update to its look and feel as well as optimization for mobile platforms. My role in the project was to redesign the newsletter and create an HTML template which could be reused across multiple e-communications.
By emphasizing whitespace, cutting down on images, and optimizing the user-interface for touch-screen mobile devices I created a working template that was friendly, disciplined, and technologically capable. The result was a redesigned newsletter template that was both eminently readable and thoroughly accessible.